Rajesh Jejurikar takes over as Chief Executive at M&M

Mahindra & Mahindra Ltd. announced the appointment of Rajesh Jejurikar as Chief Executive- Tractor and Farm Mechanisation, with effect from April 1, 2013. Previously, Mr Jejurikar was Chief Executive- Automotive Division at Mahindra & Mahindra, when he left the company in January 2012. He will replace Bishwambhar Mishra, who has moved into a new role at the Mahindra Group, taking over as Director- Mahindra Institute of Quality with effect from April 1, 2013. Jejurikar will be a member of the Mahindra & Mahindra Group Executive Board (GEB) and will be responsible for the tractor businesses of both the Mahindra and Swaraj brands. In addition, his responsibilities will include MGTL, Applitrac, Construction Equipment businesses and Asset Management (Capital Purchase) for AFS. Previously Jejurikar was appointed Chief Executive of the Automotive Division after the formation of AFS in 2010, having joined the organisation as Vice President - Marketing in the Auto Sector in the year 2000. In the past he has been associated with the successful launches of SUV models like the Bolero, Scorpio, XUV 500 and other products through his valuable contribution and leadership in various capacities.